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Dual Specialisation

Marketing
Course Code Course Name No. of Contact Periods / Week C
L T P
MGT603 Consumer Behaviour 4 - - 4
MGT604 Retail Management 4 - - 4
MGT605 Sales & Distribution Management 4 - - 4
MGT606 Integrated Marketing Communications 4 - - 4
MGT607 Digital & Social Media Marketing 4 - - 4
MGT608 Product & Brand Management 4 - - 4
MGT609 Services Marketing 4 - - 4
MGT610 International Marketing 4 - - 4
Human Resources
Course Code Course Name No. of Contact Periods / Week C
L T P
MGT611 Organizational Development & Change Management 4 - - 4
MGT612 Performance Management Systems 4 - - 4
MGT613 Human Resource Metrics & Analytics 4 - - 4
MGT614 Compensation Management 4 - - 4
MGT615 Industrial Relations & Labour Laws 4 - - 4
MGT616 Leadership 4 - - 4
MGT617 Training & Development 4 - - 4
MGT618 Strategic Human Resource Management

 

4 - - 4
Finance
Course Code Course Name No. of Contact Periods / Week C
L T P
MGT625 Investment Analysis & Portfolio Management 3 1 - 4
MGT627 Managing Banks &Financial Institutions 3 1 - 4
MGT628 Project Appraisal & Finance 3 1 - 4
MGT629 Financial Markets & Mutual Funds 3 1 - 4
MGT630 Financial Derivatives & Risk Management 4 - - 4
MGT631 International Finance 3 1 - 4
MGT632 Behavioural Finance 4 - - 4
MGT633 Principles & Practices of Banking & Insurance 4 - - 4
Operations
Course Code Course Name No. of Contact Periods / Week C
L T P
MGT634 Supply Chain & Logistics Management 3 1 - 4
MGT635 Quality Management 3 1 - 4
MGT636 Operations Strategy 3 1 - 4
MGT637 Materials Management 3 1 - 4
MGT638 Applied Operations Research 3 1 - 4
Banking
Course Code Course Name No. of Contact Periods / Week C
L T P
MGT619 Principles & Practices of Banking 3 1 - 4
MGT620 Legal & Regulatory Aspects of Banking 3 1 - 4
MGT621 Accounting & Finance for Bankers 3 1 - 4
MGT622 Credit Appraisal &Management in Banks 4 - - 4
MGT623 International Banking 4 - - 4
MGT624 Rural Banking & Financial Inclusion 4 - - 4
MGT626 Retail Banking 4 - - 4
           

Contact

SASTRA DEEMED UNIVERSITY
Tirumalaisamudram
Thanjavur - 613401
Tamilnadu, India

+91 4362 264101 - 108
        304000 - 010
+91 4362 264120

admissions@sastra.edu

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